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Posts by Martyn

7 Ways You Can Market Your Business Better

7 ways you can market your business better

Competitor research doesn’t get enough attention, and if you’ve never checked out your competitors’ marketing for ideas, you’re missing out. You should be looking to see: How they differentiate themselves from their competitors Which keywords they’re targeting Which social media sites they’re using How many followers they have Where they’re spending money on advertising How…

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Why Your Competitors Are Thriving And You’re Not!

What are your competitors doing that you don’t know about? That might sound like a paranoid question, but it’s not. It’s a marketing must. If you don’t know what your top competitors are up to, you can’t beat them. It’s that simple. Of course, you can’t expect the competition to turn over secrets to you…

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Things Successful People Do Differently

Sometimes we achieve success because of the small things that we do every day. If you ask yourself what makes one person succeed while another one fails and they are in the same business, you will know that the answer to this lies in the small things that seem mundane and ordinary, yet which are…

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7 Conversation Starters to Get Your Audience Talking

7 conversation starters - Marketing Bugle Podcast

Below is a podcast read out by Amy.  I know some may not have liked computer generated voices in the past but things have moved on, especially since I am using Amazon’s Polly technology to generate Amy’s voice (and others are in the pipeline). I actually went down with a super-flu-bug and lost my voice…

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Principles of Curiosity

The world is a fascinating place, filled with natural wonders and manmade marvels. It challenges us to want to learn all about it. How do things work? What’s the answer to this old mystery? Is this new thing good for me or bad for me? But there’s a lot of pseudoscience out there. Marketers make…

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New Kings: The Power of Online Influencers

There have been so many changes in the past 30 years since I’ve worked in the business that they’re too numerous to count. Probably the biggest one has been the increase of social media.  We come from a history of humanity that is all about communication between two people and then we go to a…

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Why You Should Be Doing SMS Marketing Right Now

This first Podcast from Martyn Brown’s Marketing Bugle for 2019 suggests how SMS Marketing may help you reach more interested customers. What does your marketing mix include? If you’re like most local businesses, you’re probably doing a mix of online and offline marketing. You might be engaging with customers on social media, hosting local events,…

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